Turkey’s largest mall, Forum İstanbul, celebrated its 10^th year with the coolest event of the summer. The Ice Cream Fest was held at Forum Istanbul between July 13-21 showcasing a host of special events and the participation of many artists. Visitors had the chance to sample a wide variety of ice-cream, concerts and a wonder experience: infinity room. H+K Turkey ensured the event was covered extensively in the media including an article on one of the mainstream TV news channels.